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The Brand

Grupo de desplazamiento 6@2x
Grupo de desplazamiento 6@2x

The Brand

Use of brand

Tritordeum is the scientific name given to the cross between wheat and barley, but also the registered and protected trademark.

Scientific name: x Tritordeum martinii A. Pujadas (Poaceae) nothosp. Nov

Trit” is the abreviation of “Triticum”, wheat in latin “ordeum” is the abreviation of “Hordeum”, barley in latin

Protected trademark: "Tritordeum-vivagran" is the trademark protected at World Intellectual Property Organization (dossier # 1 625 482), class 30, 31 and 32

Consult here our brand guides for the correct use of our brand and logo.

Use of Brand

do's and don'ts in brand use
Download here

Brand Book

Tritordeum Story Telling
Download here

Styling Guide

Fonts, colors and more
Download here

Logos

The Tritordeum logo contains the two words: Tritordeum - vivagran.

The symbol in the logo is a spike surrounded with 3 circles of yellow/orange colors. The 3 circles represent the 3 principal benefits of Tritordeum:

Farming

Sustainability

Iconografía_Saludable trazo amarillo copia 2

Nutrition

Iconografía_sabores trazo amarillo

Taste

Slogans

The slogan is “the golden cereal”. The golden yellow color of Tritordeum flours is a distinctive characteristic of the cereal when compared to other cereals in the market.

Click on the logos below to download the pack of logos available:

Point of Sales Materials

The point of sales materials are meant for craft bakeries. Below are the different formats and their editable files, in Spanish language only.

Bread sachet

Leaflet

Double-sided. A5 size.

Poster

A3 size.

Stopper

Stand-alone, double sided.

1-page USP

One side. A4 size.

Roll-up

Different designs options.

Flour Bag

Saco

Different sizes options.

Pictures

Download here the corporate pictures of Tritordeum:

Our ambassadors

Looking for inspiration? Check the website and Instagram of our brand ambassadors

Captura de Pantalla 2022-12-01 a las 14.05.112x

Domi Velez

Master Baker
Spain

Frank van eerd2x

Frank Van Eerd

Master Baker
The Netherlands

Christoph Heger2x

Christoph Heger

Master Baker
Germany

Jesus Monedero2x

Jesus Monedero

Michelin-Star Chef
Spain

enis

Enis Kitchen Photography

Home Baker
Spain

panarte

Panarte Isabel Garcia

Home Baker
Spain

Our ambassadors

Looking for inspiration? Check the website and Instagram of our brand ambassadors

Captura de Pantalla 2022-12-01 a las 14.05.112x

Domi Velez

Master Baker
Spain

Frank van eerd2x

Frank Van Eerd

Master Baker
The Netherlands

Christoph Heger2x

Christoph Heger

Master Baker
Germany

Jesus Monedero2x

Jesus Monedero

Michelin-star Chef
Spain

enis

Enis Kitchen Photography

Home Baker
Spain

panarte

Panarte Isabel Garcia

Home Baker
Spain

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